Hi chamber friends, I’m Izzy. I was with the Little River Chamber of Commerce in South Carolina for 7 years, and I loved it. While my title was flexible, my preferred responsibilities include maintaining 12+ social media accounts, the content of 3+ websites, email marketing, event advertising, and a lot more.
Basically, like most Chamber Pros I wore many, many hats.
After attending some amazing chamber events like Institute for Organizational Management & CACCE’s Leadership Conference, I realized there’s a large gap between digital marketing and chambers of commerce.
This is probably because chambers are non-profits with limited resources and that you have so many pressing responsibilities that it can be hard to set aside time to promote yourself – especially if you don’t know where to start.
So to help out, I started a blog to try to funnel the things I’ve directly used or learned in my chamber position.
But I decided that wasn’t enough.
As a chamber staffer, I struggled to find marketing agencies, tutorials, and other help. They all had good information, it just wasn’t wasn’t as relevant for me as a chamber of commerce.
As they say, “Be the change you want to see.”
So I started my own business, specifically helping chambers of commerce with digital marketing.
- Provide marketing services & educational content specific to chambers of commerce, a niche I found lacking while working at my chamber.
- Help collectively improve the quality & baseline marketing of US chambers of commerce either through direct services or providing affordable & free tutorials.
- Take your chamber’s 1:1 conversations and scale them using digital marketing to sustainably grow your chamber while saving your staff time.